Michelle Obama and Brother Craig Launch New Video Podcast ‘IMO’

Michelle and Craig Robinson: A New Chapter in Podcast Storytelling

Michelle Obama, ever a force for connection and compelling conversation, is back with a brand-new podcast venture. This time, she’s not going it alone. Joining her is her brother, Craig Robinson, in a dynamic new video podcast series aptly titled “IMO” (In My Opinion). Get ready for a unique blend of family anecdotes, celebrity insights, and heartfelt reflections.

A First Look into “IMO”: Family, Friends, and the Unexpected

Sibling Revelations and Early Life

The podcast’s debut promises an intimate look into the lives of Michelle and Craig Robinson. Listeners can expect candid conversations about their upbringing in a modest Chicago home, sharing childhood memories and the lessons learned along the way. Craig opens up about his personal experiences, including insights gained from his divorce. Michelle offers a rare glimpse into her feelings surrounding Barack Obama’s early political aspirations, revealing her initial hesitations and the journey they undertook together. The episode also pays tribute to their parents, Frasier Robinson III and Marian Robinson, exploring the lasting impact of their legacy.

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Celebrity Guests and Unexpected Turns

Adding to the engaging mix of storytelling, the podcast features an impressive roster of celebrity guests. The second episode already features Issa Rae, delving into the complexities of maintaining friendships in adulthood. The conversational tone is punctuated by Michelle’s lighthearted revelation of her recent return to driving after years under the protection of the Secret Service – a relatable detail that humanizes this extraordinary figure. Future episodes promise appearances from Seth Rogen, Keke Palmer, and Tyler Perry, guaranteeing a diverse range of perspectives and experiences, appealing to fans of her previous audio podcast, “The Michelle Obama Podcast.”

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Production and Release Details: Where and When to Tune In

“IMO” is a production of Higher Ground, the media company co-founded by Michelle and Barack Obama. This marks their first foray into the world of video podcasts, showcasing their commitment to innovative storytelling. The podcast, produced in collaboration with Audible (an Amazon company), boasts an impressive list of sponsors, including Pine-Sol, Theraflu, and Rivian. Each episode clocks in at an hour, offering a substantial dose of engaging content.

The first two episodes will be released to the public on Wednesday, March 12th. For those seeking a live experience, a recording of a live episode will take place at the prestigious South by Southwest (SXSW) festival in Austin, Texas, on Thursday, March 13th.

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Beyond the Podcast: A Look at the Obamas’ Media Empire

The launch of “IMO” further solidifies the Obamas’ position as influential figures in the media landscape. Higher Ground continues to push boundaries, experimenting with different formats and offering a platform for diverse voices. With its blend of personal reflection and celebrity interviews, “IMO” promises to be a captivating addition to their growing media portfolio, delivering a unique and intimate experience for listeners around the world.

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